How will today’s technologies affect how we live, evaluate and take purchase decisions and interacting with people and businesses. Patti Maes presents at TED how this will develop in the future with technologies that are available today.
Just watch a great presentation from a company called Cactus. Watch this web presentation to understand what multi channel really is, and how it will develop in the future. The last 2 years I have listen to a lot of business analytic expert and strategy gurus and they all have the same message. To be successful you will have to be innovative and constantly adapt to new rules and serve your customers in all ways they want to communicate and interact with your company. More than ever is the technology so important than it is right now. For example UPS described themselves 5 years ago as a trucking company with technology, now it is a technology company with trucks.
In the presentation they also present the new version of Commerce Server and I think they have come a long, way both in their way of thinking but also in rich functionality. Commerce Server is really a platform that we will take in a count when we do e-commerce evaluations for our clients.